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Quiz 6: Place

Answer the following questions about TARGET CORPORATION. Refer to the attached documents if needed.

1. Compare and contrast the three distribution strategies (Intensive/Selective/Exclusive distribution) of your choice of product/service [Target Corporation], giving examples of products that might be distributed through each strategy.

2. How can your firm benefit from participating in a, VMS (vertical marketing system) and horizontal marketing system, respectively?

 

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