Culture issue (about company case) Custom Essay

With reference to the readings and the business case study decided in week 1(you can decide it for me ), critically analyse the main issues covered in theme one by using the case study and explain how your knowledge gained from the lectures and seminars enables you to help the company to set up their business in the cross-cultural business environment. In your conclusion, you should offer recommendations as to how your company could avoid or resolve any cultural problems they might encounter.

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